2018英国黄铅笔奖 D&AD Awards 2018

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大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!大赛官网:https://www.dandad.org/en/d-ad-new-blood-awards/

 

D&AD奖 是全球创意与设计界最享有声望的大奖之一,每届对入选作品的品质控制非常严格,每年 D&AD 仅有不到5%左右的作品最终获得提名,而且评委的“一票否决权”使得 D&AD 被认为是全球最挑剔最严苛的奖项,如果说只选择参加一个全球性设计大奖,非 D&AD 莫属!

D&AD 的全称是“英国设计与艺术指导协会”,是一个位于伦敦的非盈利公益性质创意机构。D&AD大奖 (黄铅笔奖)是其旗下的一个全球性年度创意比赛,2012年 D&AD 举行了庞大的 50周年纪念活动。D&AD大奖 涵盖了广告创意、产品设计、图形设计、摄影、环境(含室内)、数字、影视设计等多个创意类别的奖项。

 

大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!

D&AD Awards 2018 现在已经公开在全球募集参赛作品,以下是比赛的一些关键日期

2017年12月6日前提交作品 —— 参赛费优惠10%
2018年2月14日 —— 截止报名
2018年4月21日 ~ 23日 —— 优秀作品评选
2018年4月24日 —— 黑铅笔评选
2018年4月24日 —— D&AD 创意节
2018年4月26日 —— 颁奖仪式

 

参赛细节请前往官网(参赛需在线注册)
https://www.dandad.org/en/d-ad-awards

 

日期:2017年11月1日- 2018年2月14日

投稿详情:图像格式:JPEG / TIFF,图像分辨率:300 dpi,颜色模式:RGB, 图像长度:最小长度为15厘米。图像必须以厘米为单位,而不是像素或毫米。不要在一个文件中提交不同的或多个图像。 每个JPEG应该只包含一个图像。(Product design)

报名费:$380(Product design)

 

 

 

大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!

 

Real briefs, set by real clients, judged by top creatives.

 

 

Reckon you’ve got what it takes to make it in adland? Keen to show those industry folk who’s boss? If you’re a student or a recent grad or simply an aspiring creative between 18 and 24, now’s your time to shine.

We’ve got 17 real world briefs to get stuck into, set by some of the biggest brands. Designed to put you through your creative paces, and spanning everything from branding and board game design to copywriting, content and campaigns, you definitely won't be short of challenges to choose from. 

Our eligibility has changed slightly for those in full-time employment. If you’re in any doubt, check out our handy downloadable FAQs.

What are you waiting for? Knock our Judges' socks off.

 

大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!

 

Why Enter

 

D&AD Awards recognise beautiful ideas, brilliantly executed. Coveted the world over, a D&AD Pencil is the pinnacle of many creative careers.

But it's more than an award; a D&AD Pencil is recognition of the power of craft and creativity. Earning one is proof, not just that you're making the best creative work out there, but that you're committed to bettering the industry you work in. 

As a not-for-profit, D&AD re-invests all surpluses back into the community we serve, helping new talent prosper and campaigning for a fairer, more diverse, more sustainable industry. 

Enter not just for a chance at the glory, but to contribute to D&AD’s mission to stimulate the creative world to be stronger, fairer and more open for everyone.

 

Three Easy Steps to Enter

 

1. Register

Register your details to create your account and begin preparing your entries. If you already have an account, you can skip this step.

2. Prepare Entries

Please register or log in to download the guide. You'll find out everything you need to know to prepare your entries, eligibility, judging criteria and how to enter.

3. Enter

If you’re registered and know your category, entry criteria and formats for upload then you’re ready to enter the D&AD Awards.

 

Categories and Judges

大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!

大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!

大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!

大赛 | 2018英国黄铅笔奖 D&AD Awards 2018 开始征集!

详情请进官网:https://www.dandad.org/en/d-ad-new-blood-awards/

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